Digital PR Manager / Link Builder Japan

Type:
B2C or B2B
Sector:
Account Management
Sphere:
iGaming
Location:
Asia
Ref:
SC-20240326-03
Listed on:
March 26, 2024

Location: Remote, Anywhere

About the Hiring Company:

The company is a leading online casino and iGaming platform that revolutionizes the way people play and enjoy online entertainment. Founded with a vision to provide a fair, transparent, and rewarding iGaming experience, The company offers a wide range of games, exceptional features, and unparalleled customer service.

Our renowned casino and bingo offerings are driven by custom-built technology and dedicated in-house teams. Our expanding market presence is a result of our continual investment in product development, brand building, marketing efforts, and, above all, our talented workforce.

We are immensely proud of our inclusive community, comprised of individuals from over 20 nations working across our offices in London, Spain, Sweden, Canada, Mexico, Argentina, and Cyprus. Unified by shared values and a common vision, our team spearheads some of the most inventive, imaginative, and impactful campaigns in the industry.

Overview:

The experienced Digital PR Manager specialized in link building and content
marketing for the Japanese market. The role entails creating SEO-driven digital
campaigns aimed at boosting engagement and fostering audience interaction.

Job Responsibilities:

  • Develop and execute PR campaigns that address specific challenges and
    align with SEO objectives.
  • Formulate content and strategies for building links, addressing off-page SEO requirements.
  • You will be responsible for Link building, Social Media Engagement, Content Promotion and Local SEO Optimization
  • Engage with journalists and maintain strong relationships with media contacts for effective outreach.
  • Identify market trends and opportunities, applying problem-solving skills to enhance audience engagement.
  • Provide comprehensive reports on campaign performance, metrics, and return on investment (ROI).

The Successful candidate:

  • Minimum 5 years of experience in digital PR and link building within the
    Japanese market.
  • Expertise in SEO principles, particularly off-page optimization, and their integration into content strategies.
  • Strong problem-solving abilities to address challenges and adapt strategies
    accordingly.
  • Excellent writing, communication, and reporting skills.
  • Self-motivated individual with a creative approach to developing innovative
    PR campaigns.
  • Mandatory Language Skills: English & Japanese.
  • Experience in iGaming is preferred, but not mandatory.