Location:Â Kuala Lumpur
About the Hiring Company:
We are an IT software house & Marketing Agency who providing programming services & marketing services to our clients who mostly involve in igaming background.
We are looking for a Head of Marketing who will be responsible for the company’s marketing and communications strategies, as well as overall branding and image. He / She need to prepare annual marketing plans, create a calendar of campaigns and events, set the marketing budget, and analyze the market and competitors. He / She is responsible for providing direction, guidance, and leadership to a marketing department.
Job Description:
- Oversee the implementation of the marketing strategy.
- Develop a brand strategy, brand awareness and positioning.
- Set and administer an annual marketing budget.
- Create and manage a calendar of events.
- Guide the day-to-day activities of the marketing team and marketing manager.
- Coordinating marketing projects from start to finish.
- Continually review changes to the market, consumer trends and the activities of competitors, -adjusting the marketing plan if necessary.
- Manage and refine the organization’s social media presence
- Manage and measure marketing campaign costs.
- Report on the effectiveness of marketing campaigns using pre-determined KPIs.
- Conduct market research studies.
- Negotiate with media agencies and secure agreements on the production of promotional materials.
The Successful Candidate:
- At least bachelor’s degree in business, marketing, communications, or related field.
- Strong experience in marketing and running a marketing team.
- 8 years of iGaming experience with focus on marketing (Malaysian market)
- Effective time management skills, adaptable and multitasking.
- Strong in SEO, creative, content and copywriting skills.
- Ability to manage budgets.
- Excellent interpersonal, written, and oral communication skills.
- Competency in Microsoft applications including Word, Excel, Outlook, etc.
- Require language(s): English, Mandarin.
Interested?
If the position has caught your attention and you wish to apply, please upload your CV along with your contact info. If you want to know more about the position.