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Marketing Manager Japan iGaming Company B2B

Type:
B2B
Sector:
Marketing
Sphere:
iGaming
Location:
Asia
Location:
Asia
Ref:
SC-20220315-03
Listed on:
March 15, 2022

Location: Remote (Asia)

About the Hiring Company: 

We are a leading content provider to the iGaming  Industry, offering  a  multi-product portfolio that is  innovative, regulated and mobile-focused. Our passion for premium entertainment is unrivaled. We strive to create the most engaging  and evocative experience  for all our customers across a range of  products, including slots, live casino and bingo.

You will be only focused on the country’s marketing and responsible for the implementation of the localization strategy, overseeing the end-to-end implementation of all local marketing activities. Your role reports to the Head of Marketing. 

Job Description:

  • Work with the Head of Marketing to outline the company’s localization strategy for your local iGaming Market, supporting the relevant Country Manager as required;
  • Ensure up-to-date and accurate content is displayed in local language, on all localized websites
  • Manage relationships with local gaming operators/ affiliates;
    • Provide our clients/affiliates access to the client hub;
    • Provide clients/affiliates with updates and new content on an ongoing basis
    • Work with affiliates to market social tournaments;
    • Prioritize clients/affiliates support needs by importance:
    • Advertising on local forums and related websites.
  • Take responsibility for localizing relevant content to our company Games websites, social media, influencers and other applicable communications channels for your country of responsibility; 
  • Localize SEO / SEM for our company and our company's Games websites; 
  • Manage and co-ordinate local event planning and logistics;
  • Manage local PR, press releases, awards, sponsorships; and proactively develop ideas and opportunities for feature articles, interviews, presentations and other PR activities that promote awareness of company initiatives, brand and games – relevant to the market;
  • Responsible for the localization of marketing and sales materials including website content, brochures, presentations, digital banners, videos and any marketing assets; that is aligned to the highest quality of the company brand requirements;
  • Work with the Central Marketing Team and Sales Team to craft compelling sales collateral that communicates the unique value proposition, engages prospects and helps close deals; 
  • Develop and implement a local advertising strategy (banners, editorials, interviews), as well as maintain the relationship with the third-party advertisers;
  • Reporting ROI of all localization activities according to KPIs set with Head of Marketing.

The Successful Candidate:

  • 3+ years of solid marketing experience for Japan
  • Experience in an affiliate management work
  • If NOT iGaming (preferred) can be open for Gaming
  • Ability to manage and contribute to multiple projects simultaneously
  • Ability to manage budgets
  • Great time management skills
  • Solid knowledge in marketing strategy and channels
  • Fluent in English and Japanese (native)
  • Great Project Management skills
  • Budget management experience
More details
Listing from
Recruitment: SmartRecruitment.Com
Breakdown
About us

SmartRecruitment.com is our responsible recruitment partner for this position, they are a consultancy firm within recruitment/head-hunting. SmartRecruitment.com support their clients in recruiting iGaming, Crypto & Fintech experts globally. 

Marketing Manager Japan iGaming Company B2B

Type:
B2B
Sector:
Marketing
Sphere:
iGaming
Location:
Asia
Ref:
SC-20220315-03
Listed on:
March 15, 2022

Location: Remote (Asia)

About the Hiring Company: 

We are a leading content provider to the iGaming  Industry, offering  a  multi-product portfolio that is  innovative, regulated and mobile-focused. Our passion for premium entertainment is unrivaled. We strive to create the most engaging  and evocative experience  for all our customers across a range of  products, including slots, live casino and bingo.

You will be only focused on the country’s marketing and responsible for the implementation of the localization strategy, overseeing the end-to-end implementation of all local marketing activities. Your role reports to the Head of Marketing. 

Job Description:

  • Work with the Head of Marketing to outline the company’s localization strategy for your local iGaming Market, supporting the relevant Country Manager as required;
  • Ensure up-to-date and accurate content is displayed in local language, on all localized websites
  • Manage relationships with local gaming operators/ affiliates;
    • Provide our clients/affiliates access to the client hub;
    • Provide clients/affiliates with updates and new content on an ongoing basis
    • Work with affiliates to market social tournaments;
    • Prioritize clients/affiliates support needs by importance:
    • Advertising on local forums and related websites.
  • Take responsibility for localizing relevant content to our company Games websites, social media, influencers and other applicable communications channels for your country of responsibility; 
  • Localize SEO / SEM for our company and our company's Games websites; 
  • Manage and co-ordinate local event planning and logistics;
  • Manage local PR, press releases, awards, sponsorships; and proactively develop ideas and opportunities for feature articles, interviews, presentations and other PR activities that promote awareness of company initiatives, brand and games – relevant to the market;
  • Responsible for the localization of marketing and sales materials including website content, brochures, presentations, digital banners, videos and any marketing assets; that is aligned to the highest quality of the company brand requirements;
  • Work with the Central Marketing Team and Sales Team to craft compelling sales collateral that communicates the unique value proposition, engages prospects and helps close deals; 
  • Develop and implement a local advertising strategy (banners, editorials, interviews), as well as maintain the relationship with the third-party advertisers;
  • Reporting ROI of all localization activities according to KPIs set with Head of Marketing.

The Successful Candidate:

  • 3+ years of solid marketing experience for Japan
  • Experience in an affiliate management work
  • If NOT iGaming (preferred) can be open for Gaming
  • Ability to manage and contribute to multiple projects simultaneously
  • Ability to manage budgets
  • Great time management skills
  • Solid knowledge in marketing strategy and channels
  • Fluent in English and Japanese (native)
  • Great Project Management skills
  • Budget management experience

More details
Listing from
Recruitment: SmartRecruitment.Com
Breakdown
About us

SmartRecruitment.com is our responsible recruitment partner for this position, they are a consultancy firm within recruitment/head-hunting. SmartRecruitment.com support their clients in recruiting iGaming, Crypto & Fintech experts globally.Â